Build Your Base

A comprehensive sports nutrition program that utilizes beef as its premier protein. It strives to prepare young athletes and their families for a successful sports season through ready-to-use materials, best-in-class sports nutrition education, and high-quality protein to support optimal performance.

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Powerful Partnerships & Engaged Communities

The Build Your Base program is made possible through a collaborative partnership between the South Dakota Beef Industry Council, Sanford Health, and the Sanford Sports Science Institute.

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Community Focused

Our focus is on helping and arming local communities with the information and resources to support the health and efforts of their local athletes.

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Recipes & Meal Plans

No more guess work! Gain access to simple-to-follow, easy-to-make beef powered recipes and meals plans that support athletic performance and recovery.

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Actionable Advice

We are committed to giving athletes, their families, and coaches tips and strategies that they can put into action to perform better and be healthier.

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Evidence Based

We are committed to providing athletes in our programs with up-to-date, evidenced based tips and strategies, for using protein to support muscle growth and recovery.

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Nutrition Support

Our engaged Build Your Base community combined with regional and nationally renowned experts, provides the support needed so every athlete can succeed.

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Performance & Health

Helping student athletes eat to perform better on the field and court is second to helping them gain the nutrition skills needed to be healthy throughout their life. We are committed to both!

State Partnerships

The Build Your Base with Beef Program is expanding into 7 other states!

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The Partnership Behind Build Your Base with Beef

South Dakota Beef Industry Council

The South Dakota Beef Industry Council (SDBIC) serves as a trusted resource and recognized leader within the beef industry; striving to continuously share accurate, evidence-based information about beef and the process of raising a safe, nutritious, high-quality beef product. The SDBIC works on behalf of South Dakota's beef farmers and ranchers to ensure consumers are informed and feel connected to the beef community.

Sanford Health

Sanford Health, one of the largest health systems in the United States, is dedicated to the integrated delivery of health care, genomic medicine, senior care and services, global clinics, research and affordable insurance. Headquartered in Sioux Falls, South Dakota, the organization includes 46 hospitals, 1,525 physicians and more than 200 Good Samaritan Society senior care locations in 26 states and 10 countries. Learn more about Sanford Health’s transformative work to improve the human condition at or Sanford Health News.

What College Strength Coaches are Saying

At the Collegiate level, the program focuses on supporting Sports Dietitians and Strength & Conditioning coaches to give them the tools needed to help their athletes succeed in the weight room, in competition, and beyond!

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Clete McLead

Head Strength Coach
University of South Dakota

The 'Build Your Base with Beef' program have become an integral part of our approach to power-fueled performance training at South Dakota. The information is science based, gym proven, and most importantly, easily infused into the behaviors of our Coyote student athletes.

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Nate Moe

Assistant AD, Head Strength Coach
South Dakota State University

The Build Your Base with Beef program has truly been a Game changer for us. We have been able to provide our student athletes with practical and important nutritional education strategies that they can implement on a regular basis. These strategies along with the high quality protein provided for post workout nutrition has allowed our student athletes to train hard and recover for the next session or practice. Additionally, the high quality protein supports their efforts in the class room.

The Latest News

  • NDBC event at Fargo Davies High School promotes “Build Your Base With Beef” program

    The North Dakota Beef Commission at Fargo Davies High School to celebrate the school’s participation in the “Build Your Base With Beef” program.

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    Texas Launches Build Your Base with Beef Sports Program

    Schools across Texas are now implementing the Build Your Base with Beef comprehensive sports nutrition program.

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    Build Your Base Athletes Find Success at the 2020 Tokyo Olympics

    Pierre, South Dakota – The South Dakota Beef industry Council (SDBIC) and Sanford Health are enthusiastic about the success from the five Build Your Base ...

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Want to Get Involved? Apply Now!

We are always looking for communities, colleges, and universities that want to collaborate to help education and improve the nutrition of their young athletes.

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