In The News

  • NYBC Partners w/ NYSPHSAA

    NEW YORK BEEF CHECKOFF ENCOURAGES NEW YORK HIGH SCHOOL COACHES and ATHLETES TO “BUILD YOUR BASE WITH BEEF” Rome, NY (September 2021)— The New York Beef ...

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    Fifty-One High Schools Selected for 2021/2022 Build Your Base Program

    PIERRE, S.D – Athletes from fifty-one South Dakota high schools and communities will benefit from the Build Your Base with Beef Program, a partnership ...

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  • Build Your Base – Team USA

    Congratulations to these Build Your Base with Beef Athletes for making Team USA! These athletes are headed to the rescheduled 2020 Tokyo Olympics, ...

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  • Katie Nageotte – Team USA

    Join us in congratulating our third Build Your Base athlete as a Team USA Olympian! Katie Nageotte, U.S Olympic Trials Women’s Pole Vault Champion, will ...

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  • Build Your Base Program Reaches NSAF Outdoor Nationals

    Pierre, SD – The South Dakota Beef Industry Council (SDBIC) and Sanford Health are excited to announce that the National Scholastic Athletic Foundation’s ...

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  • Build Your Base – DeAnna Price

    Join us in congratulating our third Build Your Base athlete as a Team USA Olympian! DeAnna Price set another American record at 80.31 m / 263 ft! Deanna ...

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  • Rudy Winkler Makes Team USA

    Join us in congratulating our first Build Your Base athlete as a Team USA Olympian! Rudy Winkler will go for the gold in the Men’s Hammer Throw at the ...

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  • Chris Nilsen Joins Team USA

    Join us in congratulating our second Build Your Base athlete as a Team USA Olympian! Chris Nilsen, U.S Olympic Trials Men’s Pole Vault Champion, will go ...

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  • US Olympic Team Trials Track and Field to Feature Build Your Base Program

    Pierre, SD – The South Dakota Beef Industry Council (SDBIC) and Sanford Health are excited to announce that the U.S. Track and Field Trials will showcase ...

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  • Build Your Base Welcomes Former NFL Player Zach Zenner

    Pierre, S.D. – The South Dakota Beef Industry Council (SDBIC) and Sanford Sports Science Institute (SSSI) announce that former National Football League ...

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  • Miss Rodeo America Endorses BEEF Nutrition Program!

    Pierre, SD – The South Dakota Beef Industry Council (SDBIC) and Sanford Sports Science Institute (SSSI) are excited to have Miss Rodeo America and South ...

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  • Pole Vault Champion Chooses BEEF!

    Pierre, SD – U.S Pole Vault Champion, Chris Nilsen established a deeper connection with the South Dakota Beef Industry Council (SDBIC) and the Sanford ...

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